eg77 Privacy Policy
Your privacy matters to us. This Privacy Policy explains in clear, plain English exactly what personal data eg77 collects from players in Bangladesh and across the region, how that data is used, how it is protected, and what rights you hold over your own information. We believe you deserve full transparency — this document provides exactly that.
How eg77 Protects Your Data
Before reading the full policy, these six commitments summarise the core principles that guide how eg77 handles your personal information every single day.
Data Minimisation
eg77 collects only the personal data that is strictly necessary for operating your account, processing transactions, and meeting our legal obligations. We do not collect data speculatively or build profiles beyond what is needed to deliver a safe, reliable service to players across Bangladesh.
SSL Encryption
All data transmitted between your device and the eg77 platform is protected using industry-standard SSL/TLS encryption. This means your account credentials, payment details, and personal information are never transmitted in plain text and cannot be intercepted during transit.
No Data Selling
eg77 does not sell, rent, or trade your personal data to third-party advertisers, data brokers, or any commercial entity. Your information is used solely for the purposes described in this Privacy Policy and is shared with service providers only where necessary to operate the platform.
Your Control
You retain meaningful control over your personal data while your eg77 account is active. You may request access to your data, ask us to correct inaccurate records, withdraw marketing consent, or request account closure and data deletion at any time by contacting our support team at [email protected].
Defined Retention
eg77 does not retain your personal data indefinitely. We operate clear data retention schedules that determine how long each category of data is kept. Transaction records required for financial compliance are retained for a defined period; marketing data is deleted promptly upon withdrawal of consent.
Breach Notification
In the unlikely event of a data security incident that poses a risk to your personal information, eg77 will notify affected account holders promptly via the email address registered on the account. We will clearly explain the nature of the incident, the data affected, and the steps we are taking to address it.
1 Who We Are
eg77 ("we", "us", "our") operates the online betting and casino platform available at eg77.io. eg77 is Bangladesh's trusted platform for cricket betting, live casino, slot games, and more. This Privacy Policy applies to all personal data collected and processed in connection with your use of the eg77 website, mobile browser experience, and all associated services.
For the purposes of data protection, eg77 is the data controller responsible for your personal information. This means eg77 determines the purposes for which your data is collected and the manner in which it is processed. Where eg77 engages third-party service providers to assist in delivering platform services, those providers act as data processors under eg77's instruction and are subject to appropriate contractual obligations that protect your information.
This Privacy Policy should be read alongside the eg77 Terms and Conditions, which together constitute the full agreement governing your use of the platform. By registering an account or using the eg77 platform, you acknowledge that you have read and understood this Privacy Policy.
2 Data We Collect
eg77 collects personal data from you in three primary ways: information you provide directly during account registration and use; information generated automatically as you interact with the platform; and information received from trusted third parties as part of our identity verification and fraud prevention processes.
2.1 Information You Provide Directly
- Registration data: Full legal name, date of birth, residential address (including city — Dhaka, Chittagong, Sylhet, Khulna, Rajshahi, or elsewhere), mobile number, and email address.
- Identity verification documents: National Identity Card (NID), passport, driver's licence, utility bill, or bank statement submitted as part of our Know Your Customer (KYC) process.
- Payment information: Mobile wallet identifiers (bKash, Nagad, Rocket, Upay) and bank account details (Dutch-Bangla Bank, City Bank, BRAC Bank, Islami Bank, Sonali Bank) used for deposits and withdrawals. Note: eg77 does not store full card or wallet credentials — payment data is handled by our certified payment processing partners.
- Support communications: Records of your correspondence with the eg77 support team, including chat transcripts, emails sent to [email protected], and any attachments you provide.
- Responsible gaming submissions: Information provided when you set deposit limits, request cooling-off periods, or submit a self-exclusion request.
2.2 Automatically Collected Data
- Device and technical data: IP address, browser type and version, operating system, device model, screen resolution, and network connection type.
- Usage and behavioural data: Pages visited, games launched, bets placed, session duration, clickstream data, and navigation patterns within the eg77 platform.
- Transaction logs: A complete record of all deposits, withdrawals, bet placements, game rounds, bonus activations, and account balance changes associated with your account.
- Geolocation data: Country and city-level location derived from your IP address, used to verify eligibility and apply applicable restrictions.
- Cookies and similar tracking technologies: See Section 6 for full details of how eg77 uses cookies.
2.3 Data from Third Parties
- Identity verification providers: Third-party KYC services may confirm or supplement identity information you have provided, including age verification results.
- Fraud prevention agencies: Risk scoring data and fraud indicators provided by fraud detection partners to help protect your account and the integrity of the platform.
- Payment processors: Transaction status confirmations and chargeback information from our payment processing partners.
| Data Category | Examples | Source |
|---|---|---|
| Identity Data | Name, date of birth, NID number | You / KYC provider |
| Contact Data | Email address, mobile number, residential address | You |
| Financial Data | bKash/Nagad account reference, bank name, transaction history | You / payment processor |
| Technical Data | IP address, browser, device type | Automatic collection |
| Usage Data | Games played, bets placed, session duration | Automatic collection |
| Communications Data | Support emails, chat transcripts | You |
| Responsible Gaming Data | Deposit limits set, self-exclusion requests | You |
3 How We Use Your Data
eg77 uses your personal data only for the purposes set out below. We do not use your data in any manner that is incompatible with the purpose for which it was originally collected.
3.1 Account Management and Platform Operation
Your registration data and identity documents are used to create and maintain your eg77 account, verify your identity, confirm your eligibility to use the platform (including age verification to enforce our 21+ policy), process your deposits and withdrawals, and deliver the full range of betting and gaming services available on the platform.
3.2 Legal and Regulatory Compliance
eg77 processes certain categories of your personal data to comply with applicable legal obligations, including anti-money laundering (AML) requirements, Know Your Customer (KYC) standards, and financial record-keeping obligations. Transaction records are maintained for compliance purposes for the period required by applicable law.
3.3 Security and Fraud Prevention
Technical data, usage data, and transaction logs are analysed to detect and prevent fraudulent activity, account takeover attempts, bonus abuse, money laundering, and other prohibited conduct as defined in the eg77 Terms and Conditions. This processing is necessary to protect both individual account holders and the integrity of the platform as a whole.
3.4 Responsible Gaming
eg77 uses your usage data and responsible gaming submissions to monitor for indicators of problem gambling behaviour, to action self-exclusion and cooling-off requests, and to enforce deposit and session limits that you have set. This processing reflects our commitment to player welfare and is a core part of how eg77 operates.
3.5 Customer Support
Communications data, including support emails and chat records, is used to respond to your enquiries, resolve account issues, and improve the quality of the support service. Support records may be reviewed for training and quality assurance purposes.
3.6 Marketing Communications
Where you have explicitly opted in to receive marketing communications from eg77, we may use your contact data to send you information about promotions, new games, seasonal offers (such as those tied to BPL season, Eid, or Pohela Boishakh), and platform updates. You may withdraw your marketing consent at any time by contacting [email protected] or using the unsubscribe link in any marketing email.
3.7 Platform Improvement and Analytics
Aggregated and anonymised usage data is used to understand how users navigate the eg77 platform, which features are most popular, and where improvements can be made to the user experience. This analytics processing does not identify individual users and is used solely to improve the overall quality of the eg77 service.
4 Legal Basis for Processing
For each purpose for which eg77 processes your personal data, we rely on one or more of the following legal bases:
- Contractual necessity: Processing required to perform our contract with you, including account creation, transaction processing, and service delivery.
- Legal obligation: Processing required to comply with applicable legal and regulatory requirements, including AML, KYC, and financial record-keeping obligations.
- Legitimate interests: Processing carried out for eg77's legitimate business interests, including fraud prevention, platform security, and platform improvement, where those interests are not overridden by your fundamental rights and freedoms.
- Consent: Processing based on your freely given, specific, and informed consent — primarily applicable to marketing communications. You may withdraw consent at any time without affecting the lawfulness of prior processing.
Where eg77 relies on legitimate interests as the legal basis for processing, we have carried out a balancing assessment to confirm that our interests do not outweigh your privacy rights. If you wish to obtain more information about any such assessment, please contact us at [email protected].
5 Sharing Your Data
eg77 does not sell, rent, or trade your personal data to any third party for commercial purposes. Personal data is shared only in the limited circumstances described below, and always subject to appropriate safeguards.
5.1 Service Providers
eg77 engages trusted third-party service providers to assist in delivering platform services. These may include: payment processing partners (including bKash, Nagad, Rocket, and banking partners); KYC and identity verification providers; fraud detection and risk management services; cloud hosting and infrastructure providers; and customer support platform vendors. All service providers are bound by data processing agreements that restrict their use of your data to the specific services they provide to eg77.
5.2 Game Providers
Certain technical data (such as a unique session token and game result data) may be shared with game providers including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi in order to deliver their games within the eg77 platform. These providers receive only the minimum data necessary to operate the game session and are not provided with your full identity or payment information.
5.3 Legal and Regulatory Disclosure
eg77 may disclose your personal data to law enforcement authorities, regulatory bodies, or other government agencies where required to do so by applicable law, court order, or legitimate legal process. eg77 will not notify you of such disclosures where prohibited from doing so by law.
5.4 Business Transfers
In the event that eg77 undergoes a merger, acquisition, or sale of all or substantially all of its assets, your personal data may be transferred to the acquiring entity as part of that transaction. You will be notified of any such transfer and any material change to the terms under which your data is processed, and will be given the opportunity to close your account if you do not wish your data to be transferred.
eg77 will never share your personal data with advertisers, marketing networks, or data analytics companies for the purpose of targeting you with third-party advertising. Your data is not a product — it is information you have entrusted to eg77 for the specific purposes described in this policy.
6 Cookies & Tracking
eg77 uses cookies and similar tracking technologies (including local storage objects and session tokens) to operate the platform, enhance your user experience, and gather analytics data to improve the service. Below is a summary of the categories of cookies used by eg77.
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential / Strictly Necessary | Maintain your logged-in session, remember your account preferences, enable security features, and ensure the platform functions correctly. | Session / up to 30 days |
| Analytics | Collect anonymised data on page visits, navigation paths, and feature usage to help eg77 understand platform performance and improve the user experience. | Up to 12 months |
| Fraud Prevention | Identify and flag unusual or suspicious account activity patterns, including device fingerprinting used to detect duplicate accounts or automated access. | Up to 6 months |
| Marketing (with consent) | Track engagement with promotional communications and personalise the display of relevant offers within the eg77 platform — only where you have provided explicit consent. | Up to 90 days |
Essential cookies are required for the platform to function and cannot be disabled. Analytics, fraud prevention, and marketing cookies may be managed through your browser settings. Most modern browsers allow you to block or delete cookies; however, disabling essential cookies may impair your ability to log in or use certain platform features. Detailed cookie settings guidance is available in the Help section of your account dashboard.
7 Data Retention
eg77 retains your personal data only for as long as is necessary for the purposes for which it was collected, or for as long as we are required to retain it by applicable law. The following retention periods apply to the main categories of data held by eg77:
- Account and identity data: Retained for the duration of your active account, plus a minimum of 5 years following account closure to meet financial compliance and AML record-keeping obligations.
- Transaction records: All deposit, withdrawal, and betting transaction logs are retained for a minimum of 5 years from the date of the transaction, in accordance with financial record-keeping requirements.
- KYC documentation: Identity verification documents are retained for the duration of your account and for a minimum of 5 years following account closure.
- Support communications: Records of support interactions are retained for 2 years from the date of the last interaction, unless the interaction relates to an unresolved dispute, in which case records are retained until the dispute is fully resolved.
- Marketing consent records: Records of your marketing preferences and consent history are retained for 3 years from the date consent was last confirmed or withdrawn.
- Usage and analytics data: Aggregated and anonymised analytics data may be retained indefinitely, as it cannot be used to identify individual users.
When the applicable retention period expires, eg77 will securely delete or anonymise your personal data so that it can no longer be linked to you as an individual. Where complete deletion is not immediately possible due to technical constraints (for example, data held in backup archives), the data will be isolated and protected until secure deletion can be carried out.
8 Your Rights
As a registered eg77 account holder, you hold the following rights in relation to your personal data. To exercise any of these rights, please submit a written request to [email protected] from the email address registered on your account.
- Right of access: You have the right to request a copy of the personal data that eg77 holds about you, along with information about how it is being used. eg77 will respond to access requests within 30 days of receipt.
- Right to rectification: If any of the personal data held about you is inaccurate or incomplete, you have the right to request that it be corrected. Where the inaccuracy relates to your registered account details, you may also update certain information directly within your account profile.
- Right to erasure: You may request that eg77 delete your personal data where it is no longer necessary for the purposes for which it was collected, where you have withdrawn consent, or where the data has been unlawfully processed. Note that this right is subject to eg77's legal obligation to retain certain records for compliance purposes, as described in Section 7.
- Right to restrict processing: In certain circumstances, you may request that eg77 restrict the processing of your personal data — for example, while the accuracy of data you have contested is being verified.
- Right to data portability: Where processing is based on your consent or contractual necessity, and is carried out by automated means, you may request a copy of your data in a structured, commonly used, machine-readable format.
- Right to object: You have the right to object to processing based on legitimate interests, including profiling, and to processing for direct marketing purposes. Where you object to marketing, eg77 will cease marketing communications immediately.
- Right to withdraw consent: Where processing is based on your consent, you may withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out prior to withdrawal.
eg77 will respond to all data rights requests within 30 calendar days of receipt. Where a request is complex or numerous, the response period may be extended by a further 60 days, in which case you will be informed of the extension and its reason within the initial 30-day period. There is no charge for making a data rights request.
9 Security Measures
eg77 takes the security of your personal data seriously and has implemented a range of technical and organisational measures to protect your information against unauthorised access, accidental loss, alteration, or disclosure. These measures include, but are not limited to:
- SSL/TLS encryption: All data in transit between your browser or device and the eg77 platform is encrypted using industry-standard SSL/TLS protocols. This applies to account login, game sessions, and all payment-related interactions.
- Data at rest encryption: Personal data stored on eg77's servers is encrypted at rest using AES-256 encryption or equivalent standards.
- Access controls: Access to personal data within eg77's systems is restricted on a strict need-to-know basis. Staff with access to personal data are subject to confidentiality obligations and receive regular data protection training.
- Two-factor authentication (2FA): eg77 offers optional two-factor authentication for account login, providing an additional layer of security beyond your username and password.
- Penetration testing and security audits: eg77's platform infrastructure undergoes regular independent security assessments to identify and remediate potential vulnerabilities before they can be exploited.
- Fraud monitoring: Automated fraud detection systems monitor account activity in real time for indicators of unauthorised access, account takeover, or suspicious transaction patterns.
While eg77 employs robust security measures, no online platform can guarantee absolute security. You also play a role in keeping your account secure: use a strong, unique password for your eg77 account, do not share your login credentials with anyone, and contact [email protected] immediately if you believe your account has been compromised.
10 International Transfers
As a platform serving players in Bangladesh and operating with global service providers, eg77 may transfer your personal data to servers or service providers located outside of Bangladesh. Where such transfers occur, eg77 ensures that appropriate safeguards are in place to protect your data to a standard equivalent to that described in this Privacy Policy.
Safeguards used by eg77 to protect international transfers include: contractual clauses that require the recipient to process your data in accordance with applicable data protection standards; transfers only to service providers that can demonstrate they maintain appropriate technical and organisational security measures; and ongoing monitoring of third-party data processors to verify compliance with their contractual obligations.
If you would like further information about the specific safeguards applied to any international transfer of your personal data, please contact us at [email protected].
11 Children & Minors
eg77 is strictly an adults-only platform. No person under the age of 21 is permitted to register an account or use the eg77 platform in any capacity. eg77 does not knowingly collect personal data from individuals under the age of 21.
eg77 employs automated age verification checks as part of the registration process, and may request documentary proof of age (such as a National Identity Card or passport) at any point. Where eg77 identifies or is notified that personal data has been collected from a user who is under the age of 21, that account will be immediately closed, all associated data will be deleted, and any funds deposited will be returned via the original payment method following investigation.
If you are a parent or guardian and believe that a minor in your care has registered an account or provided personal data to eg77, please contact us immediately at [email protected]. We will investigate the matter promptly and take all necessary action, including account closure and data deletion.
12 Changes to This Policy
eg77 reserves the right to update or revise this Privacy Policy from time to time to reflect changes in our data processing practices, platform features, or applicable legal requirements. The date of the most recent revision is displayed at the top of this page.
Where changes to this Privacy Policy are material — meaning they meaningfully affect your rights or how we use your personal data — eg77 will notify registered account holders via the email address on their account at least 14 days before the revised policy takes effect. Your continued use of the eg77 platform after the effective date of a revised Privacy Policy constitutes your acceptance of the changes.
We recommend that you review this Privacy Policy periodically to stay informed of how eg77 manages your personal data. All previous versions of this Privacy Policy are available on request by contacting [email protected].
13 Contact Us
If you have any questions, concerns, or requests relating to this Privacy Policy or the way eg77 handles your personal data, please contact our support team using the details below. We are committed to addressing your privacy concerns promptly and transparently.
- Email: [email protected] (plain text — not a clickable link)
- Response time: Within 24 hours for general privacy enquiries; within 30 calendar days for formal data rights requests
- Support hours: 24 hours a day, 7 days a week
- Language: English
When submitting a data rights request, please include your full name, the email address registered on your eg77 account, and a clear description of the right you wish to exercise. This will help us locate your records and respond as efficiently as possible.
This Privacy Policy was last reviewed and updated in January 2026. eg77 recommends bookmarking this page and returning periodically to check for any updates that may affect how your personal data is handled.
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